You have worked hard to create the perfect banner for your trade show booth and are almost ready to set up the display so that customers can see the items you are promoting. However, when you look closely at the display in a pre-booth set up, you feel as though you need something else to make sure that people can see your banner properly. What you need to make your display banners really stand out from the rest of the booths, and to bring people into your show, is to use our banner lighting, which can highlight your brand and make your company name clear for everyone to see.

Why lighting can help you

There are several ways that you can benefit from using display lighting in front of your banners. For example, the lighting can help to draw in viewers, making your target audience more likely to come over to your booth. By adding lighting, you can make the branding and product clearer, even from a distance away. If you are some distance from the entrance to the show, then lighting is a way to highlight your show booth, making it stand out from the others around it. This is particularly useful if your trade show is not well lit, since it ensures that customers can see your booth at a distance, even in the gloom. You may find that people congregate around your booth if the trade show is quite dark, allowing you to influence them as they are in proximity to your product.

our Banner Lighting

Larger display lights

When you are lighting up a trade show booth, you don’t want to be fiddling around with tiny LED lights that have to be placed everywhere. Instead, you want larger banner lights that illuminate the whole of your backdrop banner, or that highlight the whole of the banner. A larger light can also be powered by the generator you are using to power laptops or WiFi devices. They generally come with a good strong mount that can be supported by your banner display stand, so there is no risk of falling or causing problems for organizers or customers walking near it.  The ease of installation means that your team will be able to set up two or three of these in a row along your backdrop banner without delaying your booth set-up too much.

Find the perfect banner for you

You can find the perfect banner lighting for your booth when you come to RCC Events. We offer a variety of banner display tools, from roll-up banner stands to backdrop banners and lighting for booth displays. Whatever you need for your trade show booth, we can help you to get the tools you need to attend a trade show and bring in more customers to your business. To view our current range of products, you can download our catalog, or talk to one of our team either by messaging us online, or by calling us at (818) 983-5788 now.